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Ways to Be Part of Tech Without Being an All-out Techie

The speed at which technology evolves is surprising. Within ten years, people now have access to social media and the Internet. Almost anyone with an Internet connection can shop without leaving their home. Imagine what will happen within the next decade. What changes can occur by then? That’s why one of the money-making strategies people …

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Manager checking items at the warehouse

When Is the Busiest Day for Consumer Returns After the Holidays?

U.S. retailers will have to find an efficient reverse logistics provider even before this year’s holiday season ends as more consumers become comfortable with the idea of returning bought goods. The so-called National Returns Day usually takes place in early January, sometimes right after the previous year’s holiday season. On Dec. 19, however, retailers already …

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Controversial Ads

Controversial Ads: Why it Works, and Why it Doesn’t

The use of controversy to promote ads is nothing new: from fashion designers using overly-sexualized images of women to sell more underwear to insurance companies using the death of a child to promote life insurance (seriously, it’s messed up), advertisers aren’t afraid to go for the jugular when they want. The question in most people’s …

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