Online Marketing

Marketing Plan

A Look at Marketing and How Businesses Benefit From It

Marketing is an important aspect of any business. It provides an avenue for a business to endear its products to both existing and potential customers. A significant subset of marketing is advertising, which may be considered to be all efforts directed towards informing the customers about the existence of a certain product. Strengthen Your Brand …

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Online Marketing: What It Is and How to Use It Well

Launched in mid-2016, Instagram Stories became one of the social media platform’s most popular features. Within a year, IG reported more than 300 million users posting stories on a daily basis. This didn’t go unnoticed by marketers, with various companies leveraging the feature to promote brands, products, and services on the platform. As of 2018, …

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